Johanson & Yau Accountancy Corporation (San Jose) Launches New Brand Identity
Johanson & Yau Accountancy Corporation is pleased to share its new brand identity!
In consultation with The Branding Room, a full-service creative marketing firm based in San Francisco, Johanson & Yau commissioned an in-depth study of its brand, which led them to a reimagined logo, website and print collateral.
“We found that our brand... our image was no longer an accurate reflection of our mission/vision, corporate culture or our place among leading businesses both here in Silicon Valley and throughout the San Francisco Bay Area. Our newly refreshed brand is intended to align with how we see ourselves now, as we look forward to continued success in the future,” says Managing Partner, Dave Davis, CPA.
As part of the rebranding process, Johanson & Yau chose a new logo that gives a nod to all of the innovation and energy that surrounds the firm in Silicon Valley. It’s bold, but also clean, friendly and relatable.
You will find that the new website reintroduces Johanson & Yau's growing team of professionals, practice and industry expertise, relevant news and events, and career opportunities. In addition to fresh content, the firm offers some new functionality, including client login options for sharing files and other data, as well as online bill payment (coming soon!).
Most of all, the newly enhanced brand demonstrates commitment to the firm's core values of integrity, client service, learning and community, as well as its mission among clients and friends: providing financial peace of mind.
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